Experience
Accenture
Design Experience Specialist, Dec 2022 - Present
Consulting Development Senior Analyst, Dec 2021 - November 2022
Consulting Development Analyst, Nov 2020 - Nov 2021
UI/UX // State of California (CalRecycle)
— The goal of this project was to develop a new cloud-based solution that would bring together 31 separate recycling and waste management applications and systems.
— Responsible for designing high fidelity wireframes for various epics (Product Management, Financials, GIS Mapping, Data Analysis) etc using the Salesforce design system. This included creating flows for internal CalRecycle staff and eternal users.
— Collaborated with business analysts and developers to ensure wireframes aligned with user journeys, business needs and user stories in ADO.
— These wireframes were presented biweekly in a preliminary walkthrough call with over 80 clients in attendance.
Interaction Designer // Internal GenAI Tool
— Served as interaction designer on a global team to deliver GenAI-infused solutions to democratize marketing data.
— Responsible for conducting UX audits, designing wireframes, creating prototypes, and developing net-new designs for suite of marketing assets (Scenario Planning, Optimization, Audience Activation, Admin Experience, etc.) Then collaborated with development, product and strategy teams to ensure designs were consistent across the experience.
— Designed Research activities, and synthesized outcomes of focus groups with Data Scientists, Creative Directors, and Marketing Managers to understand their existing process and determine how different GenAI tools could improve their workflow.
User Researcher // BMW
— The goal of this project was to digitize the pre-owned vehicle process at dealerships across the country which are currently done manually and create a checklist app for technicians which is compatible for mobile and web
— Traveled to dealerships across the Northeast to conduct interviews with dealership employees and understand their current process for pre-owned vehicles. Also conducted virtual interviews
— Additional responsibilities included developing user interviews guides, research synthesis, journey mapping, producing concept ideas for the checklist app, personas, site maps, information architecture, design system creation, and wireframes.
Innovation Experience Designer // New York Innovation Hub
— Designed creative, comprehensive, and impactful experiences across the entire client journey for over 15 innovation engagements and sales pursuits, namely with the full C-suites of Fortune 500 companies.
— Conducted client research fueling the creation of an experience strategy and collaborating with teams and vendors to deliver bespoke experiences to influence sales and brand perception.
— Created a prototype to exemplify what Accenture’s Store of Tomorrow Strategy could look like if implemented at a top perfume company. This immersive experience was the differentiating factor in the pursuit of a $150M.
User Experience Researcher // Meta
— Served as a user experience researcher for an initiative to increase Black Representation in Marketing in Europe.
— Designed and facilitated workshops with top advertising agencies across Europe in attendance.
— Conducted interviews with key stakeholders to uncover user pain points, and mapped them to root causes.
— Prototyped opportunity areas such a sponsorship program and as a revamped website using Adobe XD.
— The sponsorship program is being executed across the UK and this project won Accenture’s Global Equality Award and Institute of Designers in Ireland’s Design for Good Award.
Content Creator // Meta
— Responsible for developing a content calendar, curating posts 3x a week, organizing events, giveaways and drip campaigns with the goal of teaching a global account of ~27k people how to be innovators.
— Served as creative director for a full length training series which I also starred in. This involved writing scripts, producing, and editing videos using Premiere Pro and After Effects.
Freelance Creative
2018 - Present
Producer/Creative Director: Partnering with models and MUAs in NYC to execute photoshoots. Also recording interviews and behind the scenes interviews in to be shared on social media sites.
UX Designer: Hired by a music start-up to identify usability issues with their mobile experience and prototype solutions to address the issues.
Visual Designer: Re-designed an illustration for a language learning chrome extension.
Accenture
Advanced App Engineering Analyst, June 2019 - Aug 2019 (Internship)
- Lead onshore team in the testing of a cloud migration project using SQL and Microsoft Azure
- Established a system to effectively track roles and access of team members worldwide
- Utilized AWS Lambda and React to create a social workout app for a nationwide hackathon
Hunter Esports and Game Design
Lead Developer, Sep 2018 - Sep 2019
- Collaborated with writers, illustrators and audio engineers to develop games for competitions
- Created a 2D endless runner game based on the well known, NYC pizza rate meme
- Programmed an AR dodge game using C# and Microsoft’s HoloLens
ELiTE Education
Education Associate, Feb 2017 - June 2018
- Developed curriculum to teach middle school students math using Lego Robotics
- Provided in classroom academic support for 100+ students in Harlem
- Supervised a group of volunteers supporting afterschool programs
Education
Hunter College
Robotics & Artificial Intelligence, B.S.
Graduated: May 2020